公开(公告)号：US20160071151A1

公开(公告)日：2016-03-10

申请号：US14940616

申请日：2015-11-13

Applicant: Amazon Technologies, Inc.

Inventor： Joshua N. Kramer ,  Cameron S. Janes

IPC: G06Q30/02 ,  H04N21/2668 ,  H04N21/442 ,  H04N21/81

CPC classification number: G06Q30/0255 ,  G06Q30/0275 ,  H04N7/165 ,  H04N7/17318 ,  H04N21/235 ,  H04N21/2408 ,  H04N21/2547 ,  H04N21/25883 ,  H04N21/25891 ,  H04N21/2668 ,  H04N21/435 ,  H04N21/44222 ,  H04N21/4532 ,  H04N21/47815 ,  H04N21/812 ,  H04N21/814

Abstract: Disclosed are various embodiments for selecting advertising for presentation to users in association with digital content items. Characteristics of a user are determined based at least in part on historical data that associates the user with one or more items. An advertisement is selected from an inventory of advertisements for presentation in association with a digital content item requested by the user. The advertisement is selected based at least in part on a highest value placed on the characteristics of the user by an advertiser.

Abstract translation: 公开了用于选择与数字内容项目相关联地呈现给用户的广告的各种实施例。 至少部分地基于将用户与一个或多个项目相关联的历史数据确定用户的特征。 从与用户请求的数字内容项目相关联的广告的清单中选择广告。 该广告至少部分地基于广告主对用户的特征的最高值进行选择。

公开(公告)号：US09959566B2

公开(公告)日：2018-05-01

申请号：US15425936

申请日：2017-02-06

Applicant: Amazon Technologies, Inc.

Inventor： Kamlesh T. Talreja ,  Andrew J. Watts ,  Siddharth Sriram ,  Cameron S. Janes ,  James E. Stevenson ,  Jim L. Dantzler

IPC: G06Q30/00 ,  G06Q30/06 ,  H04L29/06

CPC classification number: G06Q30/0635 ,  G06Q30/00 ,  G06Q30/0601 ,  H04L63/0428 ,  H04L2463/101 ,  H04L2463/102

Abstract: Disclosed systems and methods provide media content through an electronic commerce server. In one implementation, a method for providing electronic content is provided. The method includes receiving an order of a user. The order of the user may comprise a request of the user for a physical copy of media content. The commerce server may determine whether to provide to the user an electronic copy of the media content based at least on the order. Further, a request to access the electronic copy of the media content is received from the user. The method further grants the user access to the electronic copy of the media content based at least on the request to access the electronic copy of the media content.

公开(公告)号：US20170148088A1

公开(公告)日：2017-05-25

申请号：US15425936

申请日：2017-02-06

Applicant: Amazon Technologies, Inc.

Inventor： Kamlesh T. Talreja ,  Andrew J. Watts ,  Siddharth Sriram ,  Cameron S. Janes ,  James E. Stevenson ,  Jim L. Dantzler

IPC: G06Q30/06 ,  H04L29/06

CPC classification number: G06Q30/0635 ,  G06Q30/00 ,  G06Q30/0601 ,  H04L63/0428 ,  H04L2463/101 ,  H04L2463/102

Abstract: Disclosed systems and methods provide media content through an electronic commerce server. In one implementation, a method for providing electronic content is provided. The method includes receiving an order of a user. The order of the user may comprise a request of the user for a physical copy of media content. The commerce server may determine whether to provide to the user an electronic copy of the media content based at least on the order. Further, a request to access the electronic copy of the media content is received from the user. The method further grants the user access to the electronic copy of the media content based at least on the request to access the electronic copy of the media content.

公开(公告)号：US09530152B2

公开(公告)日：2016-12-27

申请号：US14940616

申请日：2015-11-13

Applicant: Amazon Technologies, Inc.

Inventor： Joshua N. Kramer ,  Cameron S. Janes

IPC: H04N7/10 ,  H04N7/025 ,  G06Q30/02 ,  H04N21/81 ,  H04N7/173 ,  H04N7/16 ,  H04N21/235 ,  H04N21/435 ,  H04N21/45 ,  H04N21/24 ,  H04N21/2547 ,  H04N21/258 ,  H04N21/2668 ,  H04N21/442 ,  H04N21/478

CPC classification number: G06Q30/0255 ,  G06Q30/0275 ,  H04N7/165 ,  H04N7/17318 ,  H04N21/235 ,  H04N21/2408 ,  H04N21/2547 ,  H04N21/25883 ,  H04N21/25891 ,  H04N21/2668 ,  H04N21/435 ,  H04N21/44222 ,  H04N21/4532 ,  H04N21/47815 ,  H04N21/812 ,  H04N21/814

Abstract: Disclosed are various embodiments for selecting advertising for presentation to users in association with digital content items. Characteristics of a user are determined based at least in part on historical data that associates the user with one or more items. An advertisement is selected from an inventory of advertisements for presentation in association with a digital content item requested by the user. The advertisement is selected based at least in part on a highest value placed on the characteristics of the user by an advertiser.

Abstract translation: 公开了用于选择与数字内容项目相关联地呈现给用户的广告的各种实施例。 至少部分地基于将用户与一个或多个项目相关联的历史数据确定用户的特征。 从与用户请求的数字内容项目相关联的广告的清单中选择广告。 该广告至少部分地基于广告主对用户的特征的最高值进行选择。

公开(公告)号：US20140229309A1

公开(公告)日：2014-08-14

申请号：US14108133

申请日：2013-12-16

Applicant: Amazon Technologies, Inc.

Inventor： Kamlesh T. Talreja ,  Andrew J. Watts ,  Siddharth Sriram ,  Cameron S. Janes ,  James E. Stevenson ,  Jim L. Dantzler

IPC: G06Q30/06

CPC classification number: G06Q30/0635 ,  G06Q30/00 ,  G06Q30/0601 ,  H04L63/0428 ,  H04L2463/101 ,  H04L2463/102

Abstract: Disclosed systems and methods provide media content through an electronic commerce server. In one implementation, a method for providing electronic content is provided. The method includes receiving an order of a user. The order of the user may comprise a request of the user for a physical copy of media content. The commerce server may determine whether to provide to the user an electronic copy of the media content based at least on the order. Further, a request to access the electronic copy of the media content is received from the user. The method further grants the user access to the electronic copy of the media content based at least on the request to access the electronic copy of the media content.

Abstract translation: 公开的系统和方法通过电子商务服务器提供媒体内容。 在一个实现中，提供了一种用于提供电子内容的方法。 该方法包括接收用户的命令。 用户的顺序可以包括用户对媒体内容的物理副本的请求。 商务服务器可以至少基于订单确定是否向用户提供媒体内容的电子副本。 此外，从用户接收到访问媒体内容的电子副本的请求。 该方法进一步授权用户至少基于访问媒体内容的电子副本的请求来访问媒体内容的电子副本。

公开(公告)号：US09600838B2

公开(公告)日：2017-03-21

申请号：US14108133

申请日：2013-12-16

Applicant: Amazon Technologies, Inc.

Inventor： Kamlesh T. Talreja ,  Andrew J. Watts ,  Siddharth Sriram ,  Cameron S. Janes ,  James E. Stevenson ,  Jim L. Dantzler

IPC: G06Q30/00 ,  G06Q30/06

CPC classification number: G06Q30/0635 ,  G06Q30/00 ,  G06Q30/0601 ,  H04L63/0428 ,  H04L2463/101 ,  H04L2463/102

Abstract: Disclosed systems and methods provide media content through an electronic commerce server. In one implementation, a method for providing electronic content is provided. The method includes receiving an order of a user. The order of the user may comprise a request of the user for a physical copy of media content. The commerce server may determine whether to provide to the user an electronic copy of the media content based at least on the order. Further, a request to access the electronic copy of the media content is received from the user. The method further grants the user access to the electronic copy of the media content based at least on the request to access the electronic copy of the media content.