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    Systems and methods for displaying morphing content items
    1.
    发明授权
    Systems and methods for displaying morphing content items 有权

    公开(公告)号：US10115133B2

    公开(公告)日：2018-10-30

    申请号：US14465089

    申请日：2014-08-21

    Applicant: Google Inc.

    Inventor： Ross Koningstein

    IPC: G06Q30/02 ,  G06Q10/10

    Abstract: A computer-implemented method and system for advertising that performs the steps of delivering an electronic advertisement comprising one or more menu options and a reference to a network location for retrieving specified content associated with each menu option for inclusion in a first electronic document, receiving a selection of one or more menu options from the electronic advertisement and delivering a subsequent accessible document including content from the referenced network location associated with the menu option selected, the subsequent accessible document including the electronic advertisement.

    Suggesting and/or Providing Targeting Criteria for Advertisements
    3.
    发明申请
    Suggesting and/or Providing Targeting Criteria for Advertisements 审中-公开

    公开(公告)号：US20170249662A1

    公开(公告)日：2017-08-31

    申请号：US15596210

    申请日：2017-05-16

    Applicant: Google Inc.

    Inventor： Ross Koningstein ,  Valentin Spitkovsky ,  Georges Harik ,  Noam M. Shazeer

    IPC: G06Q30/02 ,  G06F17/30

    Abstract: Keyword suggestions that are category-aware (and field-proven) may be used to help advertisers better target the serving of their ads, and may reduce unused ad spot inventory. The advertiser can enter ad information, such as a creative, a landing Webpage, other keywords, etc. for example. A keyword facility may use this entered ad information as seed information to infer one or more categories. It may then request that the advertiser confirm or deny some basic feedback information (e.g., categories, Webpage information, etc.). For example, an advertiser may be provided with candidate categories and may be asked to confirm (e.g., using checkboxes) which of the categories are relevant to their ad. Keywords may be determined using at least the categories. The determined keywords may be provided to the advertiser as suggested keywords, or may automatically populate ad serving constraint information as targeting keywords. The ad server system can run a trial on the determined keywords to qualify or disqualify them as targeting keyword.

    Device Commissioning
    5.
    发明申请
    Device Commissioning 有权
    设备调试

    公开(公告)号：US20160099836A1

    公开(公告)日：2016-04-07

    申请号：US14966168

    申请日：2015-12-11

    Applicant: Google Inc.

    Inventor： Ross Koningstein ,  Paul Heninwolf ,  James Charles Schmalzried ,  Girts Folkmanis ,  Michael Sleator

    IPC: H04L12/24 ,  H04L29/08

    CPC classification number: H04L41/0806 ,  G06F15/177 ,  H04L41/084 ,  H04L67/141

    Abstract: The disclosed subject matter may provide a system and methods for commissioning a device or appliance into a network. A processor may detect the insertion of a removable device into a data receptacle of a first device. The first device may be an appliance or a network controller. Information may be retrieved from or delivered to the removable device. The information may be information specific to the appliance, such as model number, or may be information related to the network controller. For example, information delivered from the network controller to the removable device may include a network address assignment and network protocol to be used by an appliance when the appliance communicates with the network. The removable device may be removed from the first device and inserted into a data receptacle of a second device.

    Abstract translation: 所公开的主题可以提供用于将设备或设备调试到网络中的系统和方法。 处理器可以检测可移动设备插入到第一设备的数据插座中。 第一设备可以是设备或网络控制器。 可以从可移除设备中检索或传送信息。 信息可以是设备特有的信息，例如型号，或者可以是与网络控制器相关的信息。 例如，从网络控制器传送到可移动设备的信息可以包括当设备与网络通信时由设备使用的网络地址分配和网络协议。 可移除装置可以从第一装置移除并插入到第二装置的数据容器中。

    ASSOCIATING FEATURES WITH ENTITIES, SUCH AS CATEGORIES OF WEB PAGE DOCUMENTS, AND/OR WEIGHTING SUCH FEATURES
    6.
    发明申请
    ASSOCIATING FEATURES WITH ENTITIES, SUCH AS CATEGORIES OF WEB PAGE DOCUMENTS, AND/OR WEIGHTING SUCH FEATURES 有权
    与实体相关的功能，如网页文件类别，和/或称重这些功能

    公开(公告)号：US20150317679A1

    公开(公告)日：2015-11-05

    申请号：US14694534

    申请日：2015-04-23

    Applicant: Google Inc.

    Inventor： Ross Koningstein ,  Stephen Lawrence ,  Valentin Spitkovsky

    IPC: G06Q30/02

    CPC classification number: G06F17/30867 ,  G06Q30/02 ,  G06Q30/0242 ,  G06Q30/0256 ,  G06Q30/0277

    Abstract: Features that may be used to represent relevance information (e.g., properties, characteristics, etc.) of an entity, such as a document or concept for example, may be associated with the document by accepting an identifier that identifies a document; obtaining search query information (and/or other serving parameter information) related to the document using the document identifier, determining features using the obtained query information (and/or other serving parameter information), and associating the features determined with the document. Weights of such features may be similarly determined. The weights may be determined using scores. The scores may be a function of one or more of whether the document was selected, a user dwell time on a selected document, whether or not a conversion occurred with respect to the document, etc. The document may be a Web page. The features may be n-grams. The relevance information of the document may be used to target the serving of advertisements with the document.

    Abstract translation: 可以用于表示实体（例如文档或概念）的相关性信息（例如，属性，特征等）的特征可以通过接受标识文档的标识符与文档相关联; 使用所述文档标识符获取与所述文档相关的搜索查询信息（和/或其他服务参数信息），使用所获得的查询信息（和/或其他服务参数信息）确定特征，以及将所确定的特征与所述文档相关联。 可以类似地确定这些特征的权重。 可以使用分数确定权重。 分数可以是文档被选择，用户在所选文档上的逗留时间，是否相对于文档进行转换等中的一个或多个的功能。该文档可以是网页。 功能可能是n克。 文档的相关性信息可以用于将文档的广告的服务定位。

    Device Commissioning
    7.
    发明申请
    Device Commissioning 有权
    设备调试

    公开(公告)号：US20140173059A1

    公开(公告)日：2014-06-19

    申请号：US13713077

    申请日：2012-12-13

    Applicant: Google Inc.

    Inventor： Ross Koningstein ,  Paul Heninwolf ,  James Charles Schmalzried ,  Girts Folkmanis ,  Michael Sleator

    IPC: G06F15/177

    CPC classification number: H04L41/0806 ,  G06F15/177 ,  H04L41/084 ,  H04L67/141

    Abstract: The disclosed subject matter may provide a system and methods for commissioning a device or appliance into a network. A processor may detect the insertion of a removable device into a data receptacle of a first device. The first device may be an appliance or a network controller. Information may be retrieved from or delivered to the removable device. The information may be information specific to the appliance, such as model number, or may be information related to the network controller. For example, information delivered from the network controller to the removable device may include a network address assignment and network protocol to be used by an appliance when the appliance communicates with the network. The removable device may be removed from the first device and inserted into a data receptacle of a second device.

    Abstract translation: 所公开的主题可以提供用于将设备或设备调试到网络中的系统和方法。 处理器可以检测可移动设备插入到第一设备的数据插座中。 第一设备可以是设备或网络控制器。 可以从可移除设备中检索或传送信息。 信息可以是设备特有的信息，例如型号，或者可以是与网络控制器相关的信息。 例如，从网络控制器传送到可移动设备的信息可以包括当设备与网络通信时由设备使用的网络地址分配和网络协议。 可移除装置可以从第一装置移除并插入到第二装置的数据容器中。

    Associating features with entities, such as categories of web page documents, and/or weighting such features
    9.
    发明授权
    Associating features with entities, such as categories of web page documents, and/or weighting such features 有权

    公开(公告)号：US09852225B2

    公开(公告)日：2017-12-26

    申请号：US14694534

    申请日：2015-04-23

    Applicant: Google Inc.

    Inventor： Ross Koningstein ,  Stephen Lawrence ,  Valentin Spitkovsky

    IPC: G06F17/30 ,  G06Q30/02

    CPC classification number: G06F17/30867 ,  G06Q30/02 ,  G06Q30/0242 ,  G06Q30/0256 ,  G06Q30/0277

    Abstract: Features that may be used to represent relevance information (e.g., properties, characteristics, etc.) of an entity, such as a document or concept for example, may be associated with the document by accepting an identifier that identifies a document; obtaining search query information (and/or other serving parameter information) related to the document using the document identifier, determining features using the obtained query information (and/or other serving parameter information), and associating the features determined with the document. Weights of such features may be similarly determined. The weights may be determined using scores. The scores may be a function of one or more of whether the document was selected, a user dwell time on a selected document, whether or not a conversion occurred with respect to the document, etc. The document may be a Web page. The features may be n-grams. The relevance information of the document may be used to target the serving of advertisements with the document.

    ELECTRICAL LOAD MANAGEMENT
    10.
    发明申请
    ELECTRICAL LOAD MANAGEMENT 有权
    电力负荷管理

    公开(公告)号：US20150326023A1

    公开(公告)日：2015-11-12

    申请号：US14444535

    申请日：2014-07-28

    Applicant: Google Inc.

    Inventor： Kurt Adelberger ,  Wolf-Dietrich Weber ,  Ana Radovanovic ,  Ross Koningstein ,  David K. Fork ,  Mikhail Dikovsky

    IPC: H02J5/00 ,  H02J4/00

    CPC classification number: H02J4/00 ,  H02J3/06 ,  H02J3/14 ,  H02J3/38 ,  Y02B70/3225 ,  Y04S20/222 ,  Y10T307/352

    Abstract: Methods, systems, and apparatus, including computer programs encoded on computer storage media, for electrical load management. One of the systems includes a first electrical grid, one or more power sources coupled to the first electrical grid, a second electrical grid coupled to the first electrical grid by a power conversion system, one or more loads coupled to the second electrical grid, and one or more load control systems coupled to the one or more loads. A grid control system is configured to receive source information from the first electrical grid and send load instructions to the load control systems based on the source information.

    Abstract translation: 方法，系统和装置，包括在计算机存储介质上编码的计算机程序，用于电力负载管理。 其中一个系统包括第一电网，耦合到第一电网的一个或多个电源，通过功率转换系统耦合到第一电网的第二电网，耦合到第二电网的一个或多个负载，以及 耦合到所述一个或多个负载的一个或多个负载控制系统。 网格控制系统被配置为从第一电网接收源信息，并且基于源信息将负载指令发送到负载控制系统。

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