中科微点-全球专利检索

  1. Login
  2. Sign Up

Search Results

15 records (took 0.023 seconds)

    ADVERTISEMENT ROTATION
    3.
    发明申请
    ADVERTISEMENT ROTATION 审中-公开
    广告旋转

    公开(公告)号：US20150294368A1

    公开(公告)日：2015-10-15

    申请号：US14691404

    申请日：2015-04-20

    Applicant: Sony Computer Entertainment America LLC

    Inventor： Riley R. Russell ,  Glen Van Datta ,  Gary Zalewski

    IPC: G06Q30/02

    CPC classification number: H04N21/812 ,  G06Q30/02 ,  G06Q30/0207 ,  G06Q30/0269 ,  H04N21/23424 ,  H04N21/4316 ,  H04N21/4331 ,  H04N21/458

    Abstract: A system and method for delivering content over a network is provided. Content may be primary content (e.g., music or a movie) or ancillary content (e.g., an advertisement). The ancillary content may further be classified as universal ancillary content that all users of the present system will receive; targeted ancillary content that particular users of the present system will receive; and context-specific ancillary content that users of the present system and viewing particular primary content will receive. The type of primary and/or ancillary content delivered to the user will depend, in part, on indicia of the user of a device receiving the content. The present invention seeks to ensure that a user has relevant and up-to-date ancillary content notwithstanding the nature or date of the primary content. Feedback data concerning the viewing of the ancillary content may also be generated such that a provider of the advertisement and/or product may provide targeted advertisements and improved products and services.

    Abstract translation: 提供了一种通过网络传送内容的系统和方法。 内容可以是主要内容（例如，音乐或电影）或辅助内容（例如，广告）。 辅助内容还可以被分类为本系统的所有用户将接收的通用辅助内容; 本系统的特定用户将接收的目标辅助内容; 以及当前系统的用户和查看特定主要内容将接收的上下文特定辅助内容。 递送给用户的主要和/或辅助内容的类型部分取决于接收内容的设备的用户的标记。 本发明旨在确保用户具有相关且最新的辅助内容，尽管主要内容的性质或日期。 还可以生成关于辅助内容的查看的反馈数据，使得广告和/或产品的提供者可以提供有针对性的广告和改进的产品和服务。

    Dynamic insertion of cinematic stage props in program content
    5.
    发明授权
    Dynamic insertion of cinematic stage props in program content 有权
    在节目内容中动画插入电影舞台道具

    公开(公告)号：US09038100B2

    公开(公告)日：2015-05-19

    申请号：US14030958

    申请日：2013-09-18

    Applicant: Sony Computer Entertainment America LLC

    Inventor： Gary Zalewski ,  Riley R. Russell

    IPC: H04N7/10 ,  H04N7/025 ,  H04N21/81 ,  G06Q30/02 ,  G11B27/036 ,  H04N21/478

    CPC classification number: H04N21/812 ,  G06Q30/02 ,  G11B27/036 ,  H04N21/478

    Abstract: Dynamically replaceable assets are inserted in program content and may be used for the insertion of cinematic stage props therein. Such assets can be used for advertising purposes in that images of different products and services can be inserted therein and are changeable via a network. Such assets may be created by identifying locations in the content where the assets can be inserted, establishing the assets in the identified locations, and determining location and visual effects information for each asset. Replacement images, such as images of products, may be obtained via a network. The visual appearance of each replacement image may be modified using visual effects information so the inserted objects appear natural as if they were part of the original scene.

    Abstract translation: 动态可替换资产插入节目内容，可用于在其中插入电影舞台道具。 这样的资产可以用于广告目的，因为不同产品和服务的图像可以插入其中并且可以经由网络改变。 可以通过识别内容中可以插入资产的位置，在识别的位置建立资产，以及确定每个资产的位置和视觉效果信息来创建此类资产。 可以通过网络获得诸如产品图像的替换图像。 可以使用视觉效果信息来修改每个替换图像的视觉外观，使得插入的对象看起来像是原始场景的一部分一样自然。

    Methods for Interfacing With an Interactive Application Using a Controller With an Integrated Camera
    7.
    发明申请
    Methods for Interfacing With an Interactive Application Using a Controller With an Integrated Camera 有权
    使用带集成摄像头的控制器与互动应用程序进行接口的方法

    公开(公告)号：US20130113878A1

    公开(公告)日：2013-05-09

    申请号：US13727502

    申请日：2012-12-26

    Applicant: Sony Computer Entertainment America LLC

    Inventor： Gary Zalewski

    IPC: H04N13/02

    CPC classification number: H04N13/204 ,  A63F13/06 ,  A63F13/10 ,  A63F13/213 ,  A63F2300/1087 ,  A63F2300/6045 ,  H04N7/18 ,  H04N7/183 ,  H04N2013/0081 ,  H04N2013/0085 ,  H04N2013/0092

    Abstract: A method for determining a position of a controller in a three-dimensional space is disclosed. One method includes an operation to calibrate a computer program to identify a group of recognized fixed points from a plurality of fixed points within the three-dimensional space using a depth camera integrated with the controller. Another operation activates use of the controller and depth camera during interface with the application. During use of the controller, image and depth data within the three-dimensional space is captured with the depth camera of the controller. The captured data can then be used to enable input to a computer system.

    Abstract translation: 公开了一种用于确定三维空间中的控制器的位置的方法。 一种方法包括使用与控制器集成的深度相机来校准计算机程序以识别来自三维空间内的多个固定点的一组已识别固定点的操作。 另一个操作在与应用程序接口期间激活控制器和深度摄像机的使用。 在控制器的使用期间，三维空间内的图像和深度数据被控制器的深度摄像机捕获。 然后可以使用捕获的数据来启用对计算机系统的输入。

    Dynamic replacement of cinematic stage props in program content
    8.
    发明授权
    Dynamic replacement of cinematic stage props in program content 有权
    在节目内容中动态更换电影舞台道具

    公开(公告)号：US08860803B2

    公开(公告)日：2014-10-14

    申请号：US14026948

    申请日：2013-09-13

    Applicant: Sony Computer Entertainment America LLC

    Inventor： Gary Zalewski ,  Riley R. Russell

    IPC: H04N21/2547 ,  H04N21/44 ,  H04N21/858 ,  H04N21/234 ,  H04N21/4725 ,  H04N5/272 ,  G09G5/377 ,  H04N21/433 ,  H04N21/2343 ,  H04N7/173

    CPC classification number: G09G5/377 ,  H04N5/2723 ,  H04N7/17318 ,  H04N21/234318 ,  H04N21/2547 ,  H04N21/4331 ,  H04N21/44016 ,  H04N21/4725 ,  H04N21/8583

    Abstract: Stage props, such as consumer products, in legacy program content are replaced with dynamically replaceable assets. Such assets can be used for advertising purposes in that images of different products and services can be inserted therein and are changeable via a network. Such assets may be created by identifying props in the content for replacement, and determining location and visual effects information for each identified prop. The content may be played back by broadcasting the content and reference information designating parameters for inserting the assets into the content. Replacement images, such as images of products, may be obtained via a network. The visual appearance of each replacement image may be modified using visual effects information so the inserted objects appear natural as if they were part of the original scene.

    Abstract translation: 遗产计划内容中的阶段道具，如消费者产品被动态可替换资产所取代。 这样的资产可以用于广告目的，因为可以将不同产品和服务的图像插入其中并且可以经由网络改变。 可以通过在内容中识别道具来进行替换来创建这样的资产，并且确定每个被识别的道具的位置和视觉效果信息。 可以通过将内容和用于将资产插入到内容中的参考信息指定参数进行播放来播放内容。 可以通过网络获得诸如产品图像的替换图像。 可以使用视觉效果信息来修改每个替换图像的视觉外观，使得插入的对象看起来像是原始场景的一部分一样自然。

    Systems for Using three-dimensional object as controller in an Interactive Game
    10.
    发明申请
    Systems for Using three-dimensional object as controller in an Interactive Game 有权
    在互动游戏中使用三维物体作为控制器的系统

    公开(公告)号：US20150346948A1

    公开(公告)日：2015-12-03

    申请号：US14822829

    申请日：2015-08-10

    Applicant: Sony Computer Entertainment America LLC ,  Sony Computer Entertainment Europe Limited

    Inventor： Gary Zalewski ,  Tomas Gillo

    IPC: G06F3/0481 ,  G06F3/03 ,  A63F13/213 ,  G06F3/0346

    CPC classification number: A63F13/42 ,  A63F13/02 ,  A63F13/10 ,  A63F13/213 ,  A63F13/45 ,  A63F13/812 ,  A63F2300/1093 ,  A63F2300/6045 ,  A63F2300/8011 ,  G06F3/017 ,  G06F3/0304 ,  G06F3/0346 ,  G06F3/04815 ,  G06T7/20 ,  G06T7/60 ,  G06T7/70 ,  G06T19/006

    Abstract: A system for initiating and using a three-dimensional object as a controlling device when interfacing with a computer system used for interactive video game play is provided. One example system includes an interface for receiving data from a capturing device of a three-dimensional space and storage coupled with computer system. The computer system provides data to a screen and receiving user input to obtain geometric parameters of the three-dimensional object and assign actions to be performed with the three-dimensional object when moved or placed in positions in front of the capture device during interactive video game play. The geometric parameters and the assigned actions being saved to a database on the storage for access during interactive video game play or future interactive sessions.

    Abstract translation: 提供了一种用于在与用于交互式视频游戏的计算机系统进行接口时启动和使用三维物体作为控制装置的系统。 一个示例性系统包括用于从三维空间的捕获设备接收数据的接口和与计算机系统耦合的存储。 计算机系统向屏幕提供数据并接收用户输入以获得三维物体的几何参数，并且在交互式视频游戏期间移动或放置在捕获装置前面的位置时分配要与三维物体一起执行的动作 玩。 几何参数和分配的动作被保存到存储器上的数据库，以便在交互式视频游戏播放或将来的交互式会话期间进行访问。

Patent Agency Ranking