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公开(公告)号：US11930235B2
公开(公告)日：2024-03-12
申请号：US18146254
申请日：2022-12-23
IPC分类号： H04N21/2668 , H04N21/2187 , H04N21/222 , H04N21/234 , H04N21/235 , H04N21/258 , H04N21/262 , H04N21/2665 , H04N21/435 , H04N21/45 , H04N21/454 , H04N21/462 , H04N21/475 , H04N21/84
CPC分类号： H04N21/2668 , H04N21/2187 , H04N21/2221 , H04N21/23424 , H04N21/235 , H04N21/25841 , H04N21/26216 , H04N21/2665 , H04N21/435 , H04N21/4516 , H04N21/4524 , H04N21/454 , H04N21/4622 , H04N21/4756 , H04N21/84
摘要： Assets of broadcast network content are targeted to network users of interest based on location information regarding user equipment devices. Asset providers can specify location targeting criteria via a graphical user interface displaying mapping information. This location targeting criteria can then be compared to location information regarding user equipment devices so that assets are delivered to appropriate devices. The comparison of the location targeting criteria to the device location information can be performed at the user equipment devices or at another location. In the latter case, the assets can be addressed to appropriate user equipment devices or appropriate user equipment devices can be directed to select the asset, which is broadcast via the network. In this manner, assets can be targeted to individual network users on a basis independent of network topology.
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公开(公告)号：US20230388572A1
公开(公告)日：2023-11-30
申请号：US18202165
申请日：2023-05-25
IPC分类号： H04N21/2668 , H04N21/442 , H04N21/81 , G06Q30/0241 , G06Q30/0242 , H04N21/433 , H04N21/45 , H04N21/262 , H04N21/258 , H04N21/6543 , H04N21/658 , H04N21/234 , H04N21/458
CPC分类号： H04N21/2668 , H04N21/44222 , H04N21/812 , H04N21/44204 , G06Q30/0276 , G06Q30/0242 , H04N21/4331 , H04N21/4532 , H04N21/26258 , H04N21/25866 , H04N21/6543 , H04N21/6582 , G06Q30/0244 , H04N21/23424 , H04N21/458 , H04N21/44224 , H04N21/44218
摘要： An addressable asset system (100) includes user equipment devices (UEDs) (102), a cloud decisioning system (CDS) (106) and a business data management system (BDMS) (108). The BDMS (108) collects information that is used by the CDS (106) to manage delivery of assets by the UEDs (102). In an exemplary network architecture, the CDS (106) is independent of the network insertion and delivery equipment. In particular, the broadcast content stream is delivered to the UED (102) by a digital content management (DCM) system (110) and certain assets are separately delivered to the UED (102) by the asset download network (ADN) (112). This allows the CDS (106) to remain independent of the network of the UED (102) such that the CDS (106) can operate across networks.
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公开(公告)号：US11581968B2
公开(公告)日：2023-02-14
申请号：US17167954
申请日：2021-02-04
IPC分类号： H04N21/2385 , H04H20/42 , H04N21/234 , H04N21/262 , H04N21/61 , H04N21/81 , H04H20/74 , H04H20/78 , H04H60/06 , H04L9/40 , H04L69/329
摘要： A system (1000) is disclosed including a resource allocation optimization (RAO) platform (1002) for optimizing the allocation of resources in network (1004) for delivery of assets to user equipment devices (UEDs) (1012). The RAO platform (1002) determines probabilities that certain asset delivery opportunities (ADOs) will occur within a selected time window and uses these probabilities together with information concerning values of asset delivery to determine an optimal use of asset deliveries. In this regard, the RAO platform (1004) received historical data from repository (1014) that facilitates calculation of probabilities that ADOs will occur. Such information may be compiled based on asset delivery records for similar network environments in the recent past or over time.
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公开(公告)号：US20230007330A1
公开(公告)日：2023-01-05
申请号：US17659420
申请日：2022-04-15
发明人： Howard Fiderer , Daniel C. Wilson
IPC分类号： H04N21/262 , H04N21/234 , H04N21/258
摘要： The present invention relates generally to the provision of targeted advertisements in media. Systems and methods are described which facilitate addressable and non-addressable distribution of assets across a plurality of distribution networks and platforms. In this regard, an advertiser may be able to place a single order for advertising through a media distribution platform that allocates and distributes the asset via multiple channels such as internet streaming, websites (e.g., banners, pop-ups, overlays, etc.), cable, satellite, etc.
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公开(公告)号：US20180351671A1
公开(公告)日：2018-12-06
申请号：US15833647
申请日：2017-12-06
IPC分类号： H04H20/42 , H04N21/2385
CPC分类号： H04H20/423 , H04H20/42 , H04H20/74 , H04H20/78 , H04H60/06 , H04L29/06 , H04L29/08072 , H04L69/329 , H04N21/23424 , H04N21/2385 , H04N21/26208 , H04N21/6112 , H04N21/812
摘要： A system (1000) is disclosed including a resource allocation optimization (RAO) platform (1002) for optimizing the allocation of resources in network (1004) for delivery of assets to user equipment devices (UEDs) (1012). The RAO platform (1002) determines probabilities that certain asset delivery opportunities (ADOs) will occur within a selected time window and uses these probabilities together with information concerning values of asset delivery to determine an optimal use of asset deliveries. In this regard, the RAO platform (1004) received historical data from repository (1014) that facilitates calculation of probabilities that ADOs will occur. Such information may be compiled based on asset delivery records for similar network environments in the recent past or over time.
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公开(公告)号：US20180199079A1
公开(公告)日：2018-07-12
申请号：US15403847
申请日：2017-01-11
IPC分类号： H04N21/234 , H04N21/81 , H04N21/61 , H04N21/64 , H04N21/2365
CPC分类号： H04N21/23424 , H04N21/23614 , H04N21/2365 , H04N21/26208 , H04N21/2668 , H04N21/6143 , H04N21/64 , H04N21/6543 , H04N21/812
摘要： Specific transmission mechanisms and processes are provided to support real-time addressable asset delivery in satellite broadcast networks including satellite television networks. A satellite network (100) includes a satellite (102) that transmits a satellite transmission (106) to a terrestrial receiver (104), such as a satellite dish. The satellite dish (104) is associated with a UED (108) such as a television with a set top box. The satellite transmission (106) includes a number of MUXs (107). One or more of the MUXs (107) includes a programming channel and associated asset channels. Addressable asset options can be delivered at UEDs by hopping from a programming channel to an asset channel at an asset delivery opportunity.
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公开(公告)号：US12069326B2
公开(公告)日：2024-08-20
申请号：US17659420
申请日：2022-04-15
发明人： Howard Fiderer , Daniel C. Wilson
IPC分类号： H04N21/262 , H04N21/234 , H04N21/258
CPC分类号： H04N21/26241 , H04N21/23424 , H04N21/25833 , H04N21/25883
摘要： The present invention relates generally to the provision of targeted advertisements in media. Systems and methods are described which facilitate addressable and non-addressable distribution of assets across a plurality of distribution networks and platforms. In this regard, an advertiser may be able to place a single order for advertising through a media distribution platform that allocates and distributes the asset via multiple channels such as internet streaming, websites (e.g., banners, pop-ups, overlays, etc.), cable, satellite, etc.
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公开(公告)号：US11843451B2
公开(公告)日：2023-12-12
申请号：US18169089
申请日：2023-02-14
IPC分类号： H04L69/329 , H04H20/42 , H04N21/234 , H04N21/262 , H04N21/61 , H04N21/81 , H04H20/74 , H04H20/78 , H04H60/06 , H04L9/40 , H04N21/2385
CPC分类号： H04H20/423 , H04H20/42 , H04H20/74 , H04H20/78 , H04H60/06 , H04L9/40 , H04N21/2385 , H04N21/23424 , H04N21/26208 , H04N21/6112 , H04N21/812 , H04L69/329
摘要： A system (1000) is disclosed including a resource allocation optimization (RAO) platform (1002) for optimizing the allocation of resources in network (1004) for delivery of assets to user equipment devices (UEDs) (1012). The RAO platform (1002) determines probabilities that certain asset delivery opportunities (ADOs) will occur within a selected time window and uses these probabilities together with information concerning values of asset delivery to determine an optimal use of asset deliveries. In this regard, the RAO platform (1004) received historical data from repository (1014) that facilitates calculation of probabilities that ADOs will occur. Such information may be compiled based on asset delivery records for similar network environments in the recent past or over time.
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公开(公告)号：US11689758B2
公开(公告)日：2023-06-27
申请号：US16932042
申请日：2020-07-17
IPC分类号： H04N21/2668 , H04N21/442 , H04N21/45 , H04N21/81 , G06Q30/0241 , G06Q30/0242 , H04N21/433 , H04N21/262 , H04N21/258 , H04N21/6543 , H04N21/658 , H04N21/234 , H04N21/458
CPC分类号： H04N21/2668 , G06Q30/0242 , G06Q30/0244 , G06Q30/0276 , H04N21/23424 , H04N21/25866 , H04N21/26258 , H04N21/4331 , H04N21/44204 , H04N21/44218 , H04N21/44222 , H04N21/44224 , H04N21/458 , H04N21/4532 , H04N21/6543 , H04N21/6582 , H04N21/812
摘要： An addressable asset system (100) includes user equipment devices (UEDs) (102), a cloud decisioning system (CDS) (106) and a business data management system (BDMS) (108). The BDMS (108) collects information that is used by the CDS (106) to manage delivery of assets by the UEDs (102). In an exemplary network architecture, the CDS (106) is independent of the network insertion and delivery equipment. In particular, the broadcast content stream is delivered to the UED (102) by a digital content management(DCM) system (110) and certain assets are separately delivered to the UED (102) by the asset download network (AND) (112). This allows the CDS (106) to remain independent of the network of the UED (102) such that the CDS (106) can operate across networks.
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公开(公告)号：US20210336713A1
公开(公告)日：2021-10-28
申请号：US17167954
申请日：2021-02-04
IPC分类号： H04H20/42 , H04L29/06 , H04N21/234 , H04N21/262 , H04N21/61 , H04N21/81 , H04H20/74 , H04H20/78 , H04H60/06 , H04N21/2385
摘要： A system (1000) is disclosed including a resource allocation optimization (RAO) platform (1002) for optimizing the allocation of resources in network (1004) for delivery of assets to user equipment devices (UEDs) (1012). The RAO platform (1002) determines probabilities that certain asset delivery opportunities (ADOs) will occur within a selected time window and uses these probabilities together with information concerning values of asset delivery to determine an optimal use of asset deliveries. In this regard, the RAO platform (1004) received historical data from repository (1014) that facilitates calculation of probabilities that ADOs will occur. Such information may be compiled based on asset delivery records for similar network environments in the recent past or over time.
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