IMMEDIATE LIVESTREAMS IN A SHORT-FORM VIDEO ECOMMERCE ENVIRONMENT

    公开(公告)号:US20240289841A1

    公开(公告)日:2024-08-29

    申请号:US18654070

    申请日:2024-05-03

    CPC classification number: G06Q30/0255 G06Q30/0277 G06Q30/0633

    Abstract: Disclosed embodiments provide techniques for immediate livestreams in a short-form video ecommerce environment. A website that includes a plurality of products for sale is accessed. The website is viewed by a plurality of users. One or more groups of users is identified. Each of the one or more groups includes users with an interest in one or more products from the plurality of products for sale. An immediate livestream is created for each group of the one or more groups of users when a number of users within each group is higher than a threshold value. The immediate livestream includes the one or more products. The immediate livestream is rendered within the container unit on the website to each group of the one or more groups of users. An ecommerce purchase of the one or more products is enabled within the immediate livestream.

    SYSTEMS AND METHODS FOR PREDICTING CONSUMER SPENDING BEHAVIOR BASED ON HISTORICAL TRANSACTION ACTIVITY PROGRESSIONS

    公开(公告)号:US20240281835A1

    公开(公告)日:2024-08-22

    申请号:US18651923

    申请日:2024-05-01

    Applicant: Worldpay, LLC

    CPC classification number: G06Q30/0202 G06Q30/0255

    Abstract: Systems and methods are disclosed for predicting consumer spending behavior based on historical purchase activity progressions. One method includes: receiving transaction data related to two or more past payment transactions of a consumer; receiving environmental and/or behavioral data associated with each of the past payment transactions; determining, based on the transaction data and environmental and/or behavioral data, historical purchase activity progressions, wherein each of the historical purchase activity progressions identifies one or more trends in environmental and/or behavioral data; receiving transaction data related to a current payment transaction of the consumer; receiving environmental and/or behavioral data associated with the current payment transaction; comparing the environmental and/or behavioral data associated with one or more of the past payment transactions with environmental and/or behavioral data associated with the current payment transaction; and determining whether a progression of one or more of the past payment transactions to the current payment transaction maps to one of the historical purchase activity progressions.

    Advertisement target determining device and advertisement target determining method

    公开(公告)号:US12067593B2

    公开(公告)日:2024-08-20

    申请号:US18123105

    申请日:2023-03-17

    CPC classification number: G06Q30/0255 G06N5/04

    Abstract: Provided is a method of determining an advertisement target according to an advertisement request, the method includes: obtaining usage history information from a plurality of devices, obtaining features of the plurality of devices, based on the usage history information, and generating feature vectors for the obtained features; determining labels for the plurality of devices, based on the advertisement request and the obtained features; generating an advertisement target inference model, based on the determined labels and the feature vectors; and determining at least one advertisement target device among the plurality of devices by applying the generated advertisement target inference model to the plurality of devices.

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