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公开(公告)号:US10891649B1
公开(公告)日:2021-01-12
申请号:US16438973
申请日:2019-06-12
Applicant: Google LLC
Inventor: Anurag Agrawal , Girish Baliga , Anshul Kothari , Seung Yi , Tao Huang
Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium for dynamic contact information assignment. A method includes: identifying a pool of telephone numbers; assigning the telephone numbers to a pool manager; allocating by the pool manager, subsets of the telephone numbers to a plurality of allocators, each allocator responsible for allocating telephone numbers to an associated group of content sponsors; determining a first allocation of a first subset, the first allocation being distributed among the content sponsors associated with a first allocator, creating first pools each associated with a respective one of the content sponsors associated with the first allocator; reclaiming one or more telephone numbers from a pool of the first pools; and assigning ones of the reclaimed telephone numbers by the first allocator into either other pools of the first pools or back to the pool manager for allocation to other allocators.
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公开(公告)号:US10693927B2
公开(公告)日:2020-06-23
申请号:US16396947
申请日:2019-04-29
Applicant: Google LLC
Inventor: Leo Sei , Saurabh Mahajan , Ruslan Kudubayev , Tao Huang
IPC: G06F16/955 , H04L29/06 , H04L29/08 , G06Q30/02 , H04L29/12
Abstract: Systems and methods of parallel uniform resource identifier resource extraction are provided. A tracking uniform resource identifier (URI) generation component can generate a first uniform resource locator (URL) that, responsive to actuation by a client computing device, causes the client computing device to send a content item identifier of a content item and a device identifier of the client computing device, via a computer network, to a records server at a first network location identified by the first URL. A resource URI generation component can generate a second URL that, responsive to actuation by the client computing device, causes the client computing device to retrieve, via the computer network, a first resource from a second network location identified by the second URL for display by the client computing device. A content item packaging component can generate the content item.
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公开(公告)号:US10354272B1
公开(公告)日:2019-07-16
申请号:US16007334
申请日:2018-06-13
Applicant: Google LLC
Inventor: Anurag Agrawal , Girish Baliga , Anshul Kothari , Seung Yi , Tao Huang
Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium for dynamic contact information assignment. A method includes: identifying a pool of telephone numbers; assigning the telephone numbers to a pool manager; allocating by the pool manager, subsets of the telephone numbers to a plurality of allocators, each allocator responsible for allocating telephone numbers to an associated group of content sponsors; determining a first allocation of a first subset, the first allocation being distributed among the content sponsors associated with a first allocator, creating first pools each associated with a respective one of the content sponsors associated with the first allocator; reclaiming one or more telephone numbers from a pool of the first pools; and assigning ones of the reclaimed telephone numbers by the first allocator into either other pools of the first pools or back to the pool manager for allocation to other allocators.
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公开(公告)号:US11250464B1
公开(公告)日:2022-02-15
申请号:US17111064
申请日:2020-12-03
Applicant: Google LLC
Inventor: Anurag Agrawal , Girish Baliga , Anshul Kothari , Seung Yi , Tao Huang
Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium for dynamic contact information assignment. A method includes: identifying a pool of telephone numbers; assigning the telephone numbers to a pool manager; allocating by the pool manager, subsets of the telephone numbers to a plurality of allocators, each allocator responsible for allocating telephone numbers to an associated group of content sponsors; determining a first allocation of a first subset, the first allocation being distributed among the content sponsors associated with a first allocator, creating first pools each associated with a respective one of the content sponsors associated with the first allocator; reclaiming one or more telephone numbers from a pool of the first pools; and assigning ones of the reclaimed telephone numbers by the first allocator into either other pools of the first pools or back to the pool manager for allocation to other allocators.
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公开(公告)号:US11190563B2
公开(公告)日:2021-11-30
申请号:US16905271
申请日:2020-06-18
Applicant: Google LLC
Inventor: Leo Sei , Saurabh Mahajan , Ruslan Kudubayev , Tao Huang
IPC: G06F16/955 , H04L29/06 , H04L29/08 , G06Q30/02 , H04L29/12
Abstract: Systems and methods of parallel uniform resource identifier resource extraction are provided. A tracking uniform resource identifier (URI) generation component can generate a first uniform resource locator (URL) that, responsive to actuation by a client computing device, causes the client computing device to send a content item identifier of a content item and a device identifier of the client computing device, via a computer network, to a records server at a first network location identified by the first URL. A resource URI generation component can generate a second URL that, responsive to actuation by the client computing device, causes the client computing device to retrieve, via the computer network, a first resource from a second network location identified by the second URL for display by the client computing device. A content item packaging component can generate the content item.
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公开(公告)号:US20210203773A1
公开(公告)日:2021-07-01
申请号:US17199044
申请日:2021-03-11
Applicant: Google LLC
Inventor: Anurag Agrawal , Anshul Kothari , Tao Huang , Girish Baliga , Seung Yi
Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium for dynamic telephone number assignment. A method includes: providing a content item to a user device, the content item including a control for initiating a call to a content sponsor associated with the content item; assigning a telephone number from a pool to the content item; receiving a control interaction indication; facilitating a connection between the user and the content sponsor based on the interaction; storing an association between a user identifier, the telephone number, and a content sponsor identifier such that future calls from the user to the telephone number can be routed to the content sponsor, even after the telephone number has been returned to the pool; and linking a content item impression with the connection such that a report can be generated that shows an effectiveness of the content item impression.
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公开(公告)号:US20210029400A1
公开(公告)日:2021-01-28
申请号:US17071217
申请日:2020-10-15
Applicant: Google LLC
Inventor: Fong Shen , Tao Huang , Jian Chen , Yingwei Cui , Xiaodan Song
IPC: H04N21/2668 , H04N21/24 , H04N21/258 , H04N21/262 , H04N21/81 , H04N21/482
Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content are disclosed. In one aspect, a method includes storing, in a data structure, data specifying a future live event. An opportunity to provide the specified content to a user at a user device is identified. It is determined that (i) a time of the opportunity is between a start time and an end time for the live event, (ii) that a user device is located in a same geographic region as the live event based on geographical data provided by the user device, and (iii) the user is interested in the live event based on attributes of the user matching attributes of other users that were identified as interested in the live event (e.g., based on evaluation of online search data). The content is provided for display at the user device.
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公开(公告)号:US12047429B2
公开(公告)日:2024-07-23
申请号:US17509359
申请日:2021-10-25
Applicant: Google LLC
Inventor: Leo Sei , Saurabh Mahajan , Ruslan Kudubayev , Tao Huang
IPC: H04L67/60 , G06F16/955 , G06Q30/0241 , H04L61/45 , H04L65/612 , H04L67/02 , H04L67/146 , H04L67/53
CPC classification number: H04L65/612 , G06F16/955 , G06Q30/0277 , H04L61/457 , H04L67/02 , H04L67/146 , H04L67/53 , H04L67/60
Abstract: Systems and methods of parallel uniform resource identifier resource extraction are provided. A tracking uniform resource identifier (URI) generation component can generate a first uniform resource locator (URL) that, responsive to actuation by a client computing device, causes the client computing device to send a content item identifier of a content item and a device identifier of the client computing device, via a computer network, to a records server at a first network location identified by the first URL. A resource URI generation component can generate a second URL that, responsive to actuation by the client computing device, causes the client computing device to retrieve, via the computer network, a first resource from a second network location identified by the second URL for display by the client computing device. A content item packaging component can generate the content item.
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公开(公告)号:US11503355B2
公开(公告)日:2022-11-15
申请号:US17071217
申请日:2020-10-15
Applicant: Google LLC
Inventor: Fong Shen , Tao Huang , Jian Chen , Yingwei Cui , Xiaodan Song
IPC: H04N7/16 , H04N21/2668 , H04N21/24 , H04N21/258 , H04N21/262 , H04N21/81 , H04N21/482
Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content are disclosed. In one aspect, a method includes storing, in a data structure, data specifying a future live event. An opportunity to provide the specified content to a user at a user device is identified. It is determined that (i) a time of the opportunity is between a start time and an end time for the live event, (ii) that a user device is located in a same geographic region as the live event based on geographical data provided by the user device, and (iii) the user is interested in the live event based on attributes of the user matching attributes of other users that were identified as interested in the live event (e.g., based on evaluation of online search data). The content is provided for display at the user device.
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公开(公告)号:US10986224B2
公开(公告)日:2021-04-20
申请号:US15065439
申请日:2016-03-09
Applicant: Google LLC
Inventor: Anurag Agrawal , Anshul Kothari , Tao Huang , Girish Baliga , Seung Yi
Abstract: Methods, systems, and apparatus include computer programs encoded on a computer-readable storage medium for dynamic telephone number assignment. A method includes: providing a content item to a user device, the content item including a control for initiating a call to a content sponsor associated with the content item; assigning a telephone number from a pool to the content item; receiving a control interaction indication; facilitating a connection between the user and the content sponsor based on the interaction; storing an association between a user identifier, the telephone number, and a content sponsor identifier such that future calls from the user to the telephone number can be routed to the content sponsor, even after the telephone number has been returned to the pool; and linking a content item impression with the connection such that a report can be generated that shows an effectiveness of the content item impression.
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