EVENT-BASED CONTENT DISTRIBUTION
    2.
    发明申请

    公开(公告)号:US20210029400A1

    公开(公告)日:2021-01-28

    申请号:US17071217

    申请日:2020-10-15

    Applicant: Google LLC

    Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content are disclosed. In one aspect, a method includes storing, in a data structure, data specifying a future live event. An opportunity to provide the specified content to a user at a user device is identified. It is determined that (i) a time of the opportunity is between a start time and an end time for the live event, (ii) that a user device is located in a same geographic region as the live event based on geographical data provided by the user device, and (iii) the user is interested in the live event based on attributes of the user matching attributes of other users that were identified as interested in the live event (e.g., based on evaluation of online search data). The content is provided for display at the user device.

    EVENT-BASED CONTENT DISTRIBUTION
    4.
    发明申请

    公开(公告)号:US20230052230A1

    公开(公告)日:2023-02-16

    申请号:US17974204

    申请日:2022-10-26

    Applicant: Google LLC

    Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content are disclosed. In one aspect, a method includes storing, in a data structure, data specifying a future live event. An opportunity to provide the specified content to a user at a user device is identified. It is determined that (i) a time of the opportunity is between a start time and an end time for the live event, (ii) that a user device is located in a same geographic region as the live event based on geographical data provided by the user device, and (iii) the user is interested in the live event based on attributes of the user matching attributes of other users that were identified as interested in the live event (e.g., based on evaluation of online search data). The content is provided for display at the user device.

    System and method for predicting and summarizing medical events from electronic health records

    公开(公告)号:US11410756B2

    公开(公告)日:2022-08-09

    申请号:US15690714

    申请日:2017-08-30

    Applicant: Google LLC

    Abstract: A system for predicting and summarizing medical events from electronic health records includes a computer memory storing aggregated electronic health records from a multitude of patients of diverse age, health conditions, and demographics including medications, laboratory values, diagnoses, vital signs, and medical notes. The aggregated electronic health records are converted into a single standardized data structure format and ordered arrangement per patient, e.g., into a chronological order. A computer (or computer system) executes one or more deep learning models trained on the aggregated health records to predict one or more future clinical events and summarize pertinent past medical events related to the predicted events on an input electronic health record of a patient having the standardized data structure format and ordered into a chronological order. An electronic device configured with a healthcare provider-facing interface displays the predicted one or more future clinical events and the pertinent past medical events of the patient.

    CONTENT PLACEMENT CRITERIA EXPANSION
    6.
    发明申请

    公开(公告)号:US20190034544A1

    公开(公告)日:2019-01-31

    申请号:US16145369

    申请日:2018-09-28

    Applicant: GOOGLE LLC

    Abstract: Systems and methods of providing information via a computer network are provided. A data processing system can identify a cluster that includes a plurality of online content items having a semantic or user similarity. The data processing system determines a plurality of cluster placement criteria of the cluster, and receives content configured for display with a web page. The content can be associated with the cluster based on the semantic or user similarity. A cluster placement criterion of the plurality of cluster placement criteria can be selected based on a quality metric of the selected cluster placement criterion, and the selected cluster placement criterion can be provided as a supplemental criterion used to select the content for display with the web page.

    EVENT-BASED CONTENT DISTRIBUTION
    7.
    发明申请

    公开(公告)号:US20180070120A1

    公开(公告)日:2018-03-08

    申请号:US15810943

    申请日:2017-11-13

    Applicant: Google LLC

    Abstract: Methods, systems, and apparatus, including computer programs encoded on a computer storage medium, for distributing content are disclosed. In one aspect, a method includes storing, in a data structure, data specifying a future live event. An opportunity to provide the specified content to a user at a user device is identified. It is determined that (i) a time of the opportunity is between a start time and an end time for the live event, (ii) that a user device is located in a same geographic region as the live event based on geographical data provided by the user device, and (iii) the user is interested in the live event based on attributes of the user matching attributes of other users that were identified as interested in the live event (e.g., based on evaluation of online search data). The content is provided for display at the user device.

    Expansion of high performing placement criteria

    公开(公告)号:US11989755B1

    公开(公告)日:2024-05-21

    申请号:US17816561

    申请日:2022-08-01

    Applicant: Google LLC

    CPC classification number: G06Q30/0249 G06F40/14 G06Q30/0242

    Abstract: Systems and methods of evaluating information in a computer network environment are provided. A data processing system can obtain or receive a content placement criterion, such as a keyword, associated with a content item and can determine a quality metric of the content placement criterion. The data processing system can identify a candidate content placement criterion and expand placement criteria associated with the content item to include the content placement criterion and the candidate content placement criterion based at least in part on an evaluation of the quality metric of the content placement criterion. The data processing system can expand placement criteria based in part on a throttling parameter. The data processing system can identify a correlation between a document and the placement criteria to identify appropriate content items for the document.

    Content placement criteria expansion

    公开(公告)号:US11036813B2

    公开(公告)日:2021-06-15

    申请号:US16145369

    申请日:2018-09-28

    Applicant: GOOGLE LLC

    Abstract: Systems and methods of providing information via a computer network are provided. A data processing system can identify a cluster that includes a plurality of online content items having a semantic or user similarity. The data processing system determines a plurality of cluster placement criteria of the cluster, and receives content configured for display with a web page. The content can be associated with the cluster based on the semantic or user similarity. A cluster placement criterion of the plurality of cluster placement criteria can be selected based on a quality metric of the selected cluster placement criterion, and the selected cluster placement criterion can be provided as a supplemental criterion used to select the content for display with the web page.

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