Method and apparatus for interactive vehicular advertising
    1.
    发明授权
    Method and apparatus for interactive vehicular advertising 有权
    交互式车载广告的方法和装置

    公开(公告)号:US08849509B2

    公开(公告)日:2014-09-30

    申请号:US13473970

    申请日:2012-05-17

    IPC分类号: G06F7/00

    CPC分类号: G06F7/00 G06Q30/0241

    摘要: A system includes a processor configured to wirelessly communicate with a remote application. The system also includes one or more outputs, controllable by the processor. The processor is configured to receive an advertisement for playback on at least one output, determine the suitability of the received advertisement for playback, permit or deny advertisement playback based on the suitability of the advertisement, and provide access to the at least one output upon permitting advertisement playback.

    摘要翻译: 系统包括被配置为与远程应用程序无线通信的处理器。 该系统还包括可由处理器控制的一个或多个输出。 处理器被配置为接收用于在至少一个输出上回放的广告,基于广告的适合性来确定所接收的广告是否适合播放,允许或拒绝广告回放,并且在允许时提供对至少一个输出的访问 广告播放。

    Method and Apparatus for Social Information Exchange in a Vehicle
    3.
    发明申请
    Method and Apparatus for Social Information Exchange in a Vehicle 审中-公开
    车辆社会信息交换方法与装置

    公开(公告)号:US20130204678A1

    公开(公告)日:2013-08-08

    申请号:US13366508

    申请日:2012-02-06

    IPC分类号: G06Q99/00 G06F15/16 G06Q30/02

    摘要: A computer implemented method includes receiving a request for a review relating to a merchant, good or service, from a requesting user through a vehicle computing system (VCS). The method also includes searching a group of reviews created by one or more users affiliated with a requesting user, the grouping having been created by the requesting user. Further, the method includes retrieving at least one review for delivery to the requesting user. The method also includes delivering the at least one review to the requesting user via the VCS.

    摘要翻译: 计算机实现的方法包括通过车辆计算系统(VCS)从请求用户接收关于商家,商家或服务的审查请求。 该方法还包括搜索由与请求用户相关联的一个或多个用户创建的评论组,该分组已由请求用户创建。 此外,该方法包括检索用于递送给请求用户的至少一个审查。 该方法还包括经由VCS将至少一个评论递送给请求用户。

    Method and Apparatus for In-Vehicle Consumer Information Gathering
    4.
    发明申请
    Method and Apparatus for In-Vehicle Consumer Information Gathering 审中-公开
    车载消费者信息采集方法与装置

    公开(公告)号:US20130197973A1

    公开(公告)日:2013-08-01

    申请号:US13362014

    申请日:2012-01-31

    IPC分类号: G06Q30/02

    CPC分类号: G06Q30/02

    摘要: A computer implemented method includes receiving vehicle location information. The method also includes delivering a survey to one or more vehicle occupants, over a vehicle audio system, the survey related to a business having some correlation to the location information. Further, the method includes collecting survey results. Also, the method includes relaying the survey results to a remote server for processing. The method additionally includes providing a digital reward to the one or more occupants participating in the survey.

    摘要翻译: 计算机实现的方法包括接收车辆位置信息。 该方法还包括通过车辆音频系统向一个或多个车辆乘客进行调查,该调查涉及与位置信息具有一些相关性的业务。 此外,该方法包括收集调查结果。 此外,该方法包括将调查结果中继到远程服务器进行处理。 该方法还包括向参加调查的一个或多个乘客提供数字奖励。

    Method and Apparatus for Context Adjusted Consumer Capture
    5.
    发明申请
    Method and Apparatus for Context Adjusted Consumer Capture 审中-公开
    上下文调整消费者捕获的方法和装置

    公开(公告)号:US20130132172A1

    公开(公告)日:2013-05-23

    申请号:US13300892

    申请日:2011-11-21

    IPC分类号: G06Q30/02

    摘要: In a first illustrative embodiment, a computer implemented method includes obtaining the identities of one or more vehicle occupants. The method also includes obtaining data relating to a current vehicle environment. The method further includes selecting an advertisement for delivery based at least in part on data retrieved respective to identified occupants and data relating to the vehicle environment. Also, the illustrative method includes evaluating a driver cognitive load. The method additionally includes providing the selected advertisement for delivery based on the driver cognitive load being below a suitable threshold.

    摘要翻译: 在第一说明性实施例中,计算机实现的方法包括获得一个或多个车辆乘客的身份。 该方法还包括获得与当前车辆环境有关的数据。 该方法还包括至少部分地基于与所识别的乘客相关的数据和与车辆环境相关的数据来选择用于传送的广告。 此外,说明性方法包括评估驾驶员认知负荷。 该方法还包括基于驾驶员认知负荷低于合适阈值来提供所选择的广告用于递送。

    Method and Apparatus for Targeted Advertisement Delivery
    6.
    发明申请
    Method and Apparatus for Targeted Advertisement Delivery 审中-公开
    用于定向广告传送的方法和装置

    公开(公告)号:US20130204699A1

    公开(公告)日:2013-08-08

    申请号:US13366426

    申请日:2012-02-06

    IPC分类号: G06Q30/02

    摘要: A computer implemented method includes retrieving one or more data elements relating to user shopping habits. The method also includes identifying one or more merchants along a route corresponding to the one or more data elements. The method further includes identifying at least one advertisement for at least one of the one or more merchants. Also, the method includes presenting the advertisement to a vehicle occupant, as a vehicle moves within a perimeter of a merchant for which an advertisement has been identified.

    摘要翻译: 计算机实现的方法包括检索与用户购物习惯有关的一个或多个数据元素。 该方法还包括沿着与一个或多个数据元素相对应的路线识别一个或多个商家。 所述方法还包括识别所述一个或多个商家中的至少一个的至少一个广告。 而且,该方法包括当车辆在已经识别了广告的商家的周边内移动时向车辆乘客呈现广告。