RELEVANT ADVERTISEMENT GENERATION BASED ON A USER OPERATING A CLIENT DEVICE COMMUNICATIVELY COUPLED WITH A NETWORKED MEDIA DEVICE
    7.
    发明申请
    RELEVANT ADVERTISEMENT GENERATION BASED ON A USER OPERATING A CLIENT DEVICE COMMUNICATIVELY COUPLED WITH A NETWORKED MEDIA DEVICE 审中-公开
    基于用户操作与网络媒体设备通信的客户端设备的相关广告生成

    公开(公告)号:US20150181268A1

    公开(公告)日:2015-06-25

    申请号:US14139891

    申请日:2013-12-24

    摘要: A method, apparatus and/or system related to relevant advertisement generation based on a user operating a client device communicatively coupled with a networked media device are disclosed. In one embodiment, a method includes determining that a user is likely viewing a networked media device and/or accessing a client device while viewing the networked media device, determining that the content currently being displayed on the networked media device is associated with a motion-video advertisement through an automatic content recognition algorithm applied to the networked media device, selecting an alphanumeric advertisement formatted for a display area of the client device based on contextual match between the motion-video advertisement and/or the alphanumeric advertisement, and/or delivering the alphanumeric advertisement to the client device while the motion-video advertisement is still rendering on the networked media device.

    摘要翻译: 公开了一种基于用户操作与网络媒体设备通信耦合的客户端设备的相关广告生成相关的方法,装置和/或系统。 在一个实施例中,一种方法包括确定用户可能在查看联网的媒体设备的同时查看网络媒体设备和/或访问客户端设备,确定当前正在网络媒体设备上显示的内容与运动 - 通过应用于网络媒体设备的自动内容识别算法的视频广告,基于运动视频广告和/或字母数字广告之间的上下文匹配来选择格式化为客户端设备的显示区域的字母数字广告,和/或递送 字母数字广告到客户端设备,同时运动视频广告仍然在网络媒体设备上呈现。